Two weeks ago, my 2-year-old went into cardiac arrest in her high chair. I happened to be home at the time, and performed CPR until the paramedics arrived. She (and I, with her) spent 10 days in the ICU, where the doctors got her heart rhythm under control and she underwent heart surgery. In the […]
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A Story Is a Transformation
In the marketing world, where I currently spend much of my work-week hours, “storytelling” has become jargon. There are so many marketing experts out there claiming to “help you tell your brand story,” “use storytelling to grow your business,” and “tell stories that attract more customers” — story had lost all meaning to me. It […]
The Connection Gap in the Virtual World
This past weekend, I attended the Pikes Peak Writers Conference. It’s one of the bigger writing conferences here in the state of Colorado, and I look forward to it every year. This year it was all online, and I really thought I’d be fine with that. After all, I go to writers conferences mainly to […]
Finding Time for What You WANT to Do
I got an email from a woman in response to last week’s newsletter — and it intrigued me. Like me, she’s a copywriter, she’s a mom of young kids, and she’s written a few books (so far unpublished). She asked me how I balance my copywriting business with writing books. What intrigued me about this […]
Rethinking Communication
I preordered Cal Newport’s new book, A World Without Email, months ago — in both Kindle and hardback format, because I’m a total Cal Newport junkie. I devoured the book as soon as it arrived, and it didn’t disappoint. In it, Newport challenges the notion that email is beneficial in the workflows of knowledge workers, […]
Silence and Chocolate
I don’t remember ever truly craving quiet until I had kids. But then, before I had kids, quiet wasn’t a luxury — for the most part, it was something I could have whenever I wanted it. I could close the door, put in earplugs, go for a walk by myself in nature, or go sit […]
