In the marketing world, where I currently spend much of my work-week hours, “storytelling” has become jargon. There are so many marketing experts out there claiming to “help you tell your brand story,” “use storytelling to grow your business,” and “tell stories that attract more customers” — story had lost all meaning to me. It […]
Communication
Rethinking Communication
I preordered Cal Newport’s new book, A World Without Email, months ago — in both Kindle and hardback format, because I’m a total Cal Newport junkie. I devoured the book as soon as it arrived, and it didn’t disappoint. In it, Newport challenges the notion that email is beneficial in the workflows of knowledge workers, […]
Truth and Lying Birds
I’m listening to the audiobook version of Malcolm Gladwell’s Talking to Strangers right now — and it’s disturbing. There is a lot more lying and general deception going on amongst us humans than we’d like to admit. And we’re not very good at telling when when people are lying to our faces. Interestingly, though, Gladwell […]
